Major Campaigns

Leaping Bunny: Cruelty-Free Products

Leaping Bunny: Cruelty-Free Products

The Coalition for Consumer Information on Cosmetics (CCIC) and its Leaping Bunny Program, of which NEAVS is a founding member, is your best source for assurance the companies you choose to purchase from, as well as their laboratories and suppliers, use no new animal testing in any phase of product development. Every year, more 100% cruelty-free companies are added to the Leaping Bunny Compassionate Shopping Guide to help consumers make humane purchasing decisions.

Visit for more information, to download your Cruelty-Free Shopping Guide, or to learn about free mobile phone apps. NEAVS also has shopping guide pamphlets for distribution (contact us for copies). The Leaping Bunny Program empowers consumers and helps convince companies to move toward more effective in vitro testing methods that can truly protect humans with safer products while ending needless animal suffering. Click on the images below for more information.

Check our Cruelty-Free Companies page for an up-to-date list


Finding Leaping Bunny-Certified Products Is Easy

Not only can you find Leaping Bunny-certified products at many local stores and individual company websites, there are now several websites specializing in selling Leaping Bunny certified products. For example, you can purchase products online at Cruelty Free Consumer, which only sells Leaping Bunny certified products and will dedicate a portion of sales to NEAVS when you click the logo below.

Or shop White Rabbit Beauty, which sells only Leaping Bunny certified products, or the Leaping Bunny pages at Vitacost and